Apple Store Employees To See Or Touch The iPad Or It’s Still A Secret
| April 1, 2010 | Posted by qurratulain under iPad |
Behind a great success there’s a great planning and this is what Apple does. Apple store employees never happen to see or use the iDevices until they’re up for sale. why this is so?
Well, this is the planning and Apple has always been secretive about its upcoming products. Back in 2007, when iPhone was launched, the company arranged for guards and decoys for each of the Apple Stores just to ensure that information about the product did not leak out until the moment the device was up for sale.
Same is the case now, iPad though being announced publicly with videos, demos and pictures is still unavailable for Apple Store employees. Everyone has their own point of view on the matter, but something almost everyone agrees is that this is the marketing strategy of Apple. By creating curiosity, Apple creates more and more desire for the product which leads to increase the demand and so sales!
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